TAKEOFF Group
Portfolio index

Every project,
every client.

Forty-two projects across ten studios. Each entry names the client, the studio that delivered it and what TAKEOFF actually did. Gaming trailers and key art, custom consoles and controllers, esports statues and trophies, brand collaborations, AI campaign film, sports activations and scannable art.

Gaming Trailers Fabrication Partnerships Luxury & AI Sport Scannable art

Video game marketing & content

Campaigns, key art, influencer kits and custom hardware, delivered by TAKEOFF Gaming.

Adidas × Minecraft custom consoles & controllers Adidas · Xbox · Mojang 45 custom controllers and 25 consoles, hand-finished and numbered, given away through adiClub. Deadpool & Wolverine ‘The Cheeky Controller’ Xbox · Marvel Custom Xbox controllers for a campaign covered by Forbes, Adweek, IGN and Ryan Reynolds. Alan Wake 2 influencer kits Remedy Entertainment 20 narrative FBI case-file kits with evidence and hidden clues, designed and produced for launch. Dead by Daylight Blood Moon key art Behaviour Interactive Official key art for the 2025 limited-time in-game event.

Game trailers & cinematics

Reveal and launch trailers, TV spots, gameplay capture and localisation, delivered by Cherry on Top.

Dead by Daylight 10th Anniversary trailer Behaviour Interactive Cinematic reveal for the Collector’s Edition: 3D animation, motion, sound design, six languages. Hot Wheels Infinite Rush reveal trailer Milestone The Summer Game Fest 2026 reveal, produced 100% in-house and built entirely in Unreal Engine 5. Assassin’s Creed Shadows Deluxe Edition trailer Ubisoft Editing, compositing, motion design and localisation for the global launch. Hogwarts Legacy Switch TV spot Warner Bros. Full pipeline from pre-production to French broadcast delivery and ARPP submission. Elden Ring pre-order trailer Bandai Namco Localisation, versioning and final deliveries across languages and formats. Jusant launch trailer Dontnod Localisation, versioning and multi-format delivery for the global release.

Statues, trophies & custom hardware

Large-format fabrication, esports trophies and custom consoles, delivered by L’Atelier.

Dead by Daylight 10th Anniversary walk-in statue Behaviour Interactive A 2.35 m walk-in statue of The Entity’s claws in Montréal, plus four custom claw machines. Six Invitational 2025 esports statue Ubisoft A 3-metre Sledge statue for Boston, 3D-printed in-house and hand-painted in Montréal. Six Charlotte Major kintsugi trophy Ubisoft A one-of-a-kind Thermite bust inspired by kintsugi, from concept to 3D modelling to delivery. Mortal Kombat 11 reveal at KOKO London Warner Bros. Entertainment Giant statues, ice sculptures, 63 gaming pods and a live stream watched by 2 million people. Barbie DreamHouse Xbox Series S Xbox · Warner Bros. Pictures · Mattel A working Xbox Series S built into a DreamHouse, with pool, dream closet and custom vehicles. Battlefield 2042 ‘Ranger’ robot-dog PC Microsoft A custom PC and Xbox Series X inside Ranger, hand-painted with battle damage on a 70 × 120 cm base. Age of Empires IV bronze war elephant PC Microsoft The in-game war elephant modelled in 3D and finished in two-tone bronze with a gold logo. Aurory Helios statue, Solana Breakpoint 2025 Aurory A 1.8 m hand-painted statue for Abu Dhabi, engineered to assemble, disassemble and travel. Overactive Media CDL trophy Overactive Media The crystal acorn on a CN Tower base for the Call of Duty League Toronto Ultra Major.

Gaming × brand partnerships

Collaboration scouting, in-game integration and IP licensing, brokered by TAKEOFF Access.

Aston Martin × Zenless Zone Zero at gamescom Aston Martin Lagonda · HoYoverse Brokered and produced: 10.2M views, 3.6% engagement rate, zero media buying. Hitman celebrity elusive targets IO Interactive Bruce Lee, Eminem and Jean-Claude Van Damme brought into Hitman World of Assassination.

Luxury, 3D & AI campaign film

CGI, FOOH and AI-generated film for premium brands, delivered by TAKEOFF XP.

Hennessy X.O Magnum film for China Moët Hennessy A fully AI-generated film for the Chinese market, built around weddings and family celebrations. L’Oréal Elvive at Versailles L’Oréal An AI-generated campaign film extending the brand’s Versailles masked-ball universe. Moschino Toy 2 Gummy Yummy Moschino AI-powered video extending the fragrance campaign into a world of oversized jello textures. Lancôme Absolue Longevity MD Lancôme Campaign imagery and film in 3D and CGI for the Meta Discovery skincare range. Rochas Audace FOOH in Madrid Rochas A FOOH sequence combining CGI with digital environment integration into the city.

Sports marketing & activations

Campaigns, content and custom hardware for teams, leagues and athletes, delivered by TAKEOFF Athletics.

Xbox × French Football Federation Microsoft France · FFF Custom Series S and Series X consoles plus 200 controllers for the Stade de France reveal. PS5 × NHL 23 Trevor Zegras console Electronic Arts A custom PlayStation 5 and DualSense controller for the NHL 23 release. Xbox × Tony Parker NBA 2K20 consoles Take-Two Interactive Four custom Xbox One X consoles built around Parker’s retired number 9. Xbox × Toronto Raptors bundles Microsoft · Toronto Raptors Four co-branded Xbox Series S bundles for the 2025–26 NBA season. Xbox × Los Angeles Rams Los Angeles Rams A customised Xbox Series S and controller for the Rams Football Academy. Jordan Luka 3 × Xbox bundle Jordan Brand An elephant-print console, controller, Jordan stand, packaging and Game Pass card. NBA Paris Games 2020 consoles NBA Two custom Xbox One X consoles in Charlotte Hornets and Milwaukee Bucks colours. Honda Civic Type R × Xbox Elite Controller 2 Honda Custom Elite Wireless Controller 2 units honouring the Civic Type R. Logitech × NASCAR Coca-Cola headset Logitech · NASCAR A custom gaming headset in NASCAR and Coca-Cola livery. Tennis Manager 2023 launch trailer Rebound CG The official launch trailer, combining gameplay capture and motion design. Soccerverse branding and website Soccerverse Crest logo, brand guidelines, key art, animated ident and a new website. Tony Hawk’s Pro Skater 3+4 golden trucks Activision Fully functional 24-carat gold skateboard trucks, valued at £100,000. Xbox × Toronto Blue Jays Series X Xbox Canada · Toronto Blue Jays A Series X clad in white baseball leather, with themed controllers and stand. Xbox × FC Versailles: FC Verdansk Xbox France · FC Versailles An ultra-limited Xbox Series X and controllers for the club’s Warzone rebrand. Canadian Speed Climbing Championship 2023 Climbing Escalade Canada On-site production of several promotional videos. Momentum NFTs teaser Momentum A motion-design teaser for a platform turning sports moments into NFTs.

Scannable art

Working QR codes designed as artwork: the ArtQrCode®, by Elkoy.

Louis Vuitton ArtQrCode® Louis Vuitton A scannable artwork commission in black and white. Nike ArtQrCode® Nike A scannable artwork commission built on colour and sporting prowess. Ruinart ArtQrCode® Ruinart A scannable artwork commission for the champagne house. Panerai ArtQrCode® Panerai A scannable artwork commission using the brand’s most emblematic elements.

Clients

Xbox · Microsoft · Ubisoft · Electronic Arts · Warner Bros. · Square Enix · Bandai Namco · Blizzard · Riot Games · Behaviour Interactive · Disney · Atari · Microids · Nvizzio · Borealys · Activision · Remedy Entertainment · IO Interactive · Milestone · Dontnod · Mattel · Take-Two Interactive · Overactive Media · Aurory · Adidas · Nike · Jordan Brand · Puma · Asus · Cooler Master · Scuf · Logitech · Honda · NBA · Moët Hennessy · L’Oréal · Rochas · Louis Vuitton · Ruinart · Panerai · Game Connection · Climbing Escalade Canada

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